Imitation Jewellery Wholesale: A Complete Guide for Retailers, Resellers, and Startups !

With fashion evolving faster than ever and consumer preferences shifting toward budget-friendly yet stylish accessories, the demand for imitation jewellery wholesale is booming. Whether you're a boutique owner, an online reseller, a local retailer, or a startup dreaming of building your own jewelry label, buying imitation jewellery wholesale can be your game-changer.

In this detailed guide, we will walk you through everything you need to know about imitation jewellery wholesale—from the advantages and product categories to sourcing strategies, supplier tips, pricing models, and FAQs.

Let's dive right in.

What is Imitation Jewellery Wholesale?

Imitation jewellery wholesale refers to purchasing a variety of fashion or costume jewelry in bulk quantities at discounted prices. These pieces are crafted from materials like copper, brass, stainless steel, glass, or acrylic and are designed to mimic the look of fine gold, diamond, or silver jewelry—without the hefty price tag.

This industry caters to both mass-market consumers and high-end fashion lovers who want to accessorize affordably and frequently.

Why Buy Imitation Jewellery Wholesale?

1. Affordable Inventory – Start or scale your business with a low investment.

2. Quick Turnover – The budget-friendly price point means faster movement of stock.

3. Vast Variety – From traditional jhumkas to western minimal rings, there’s something for every taste.

4. Customizable Options – Personalize your brand with exclusive designs and packaging.

5. Flexibility – Sell offline, online, at pop-up events, or through marketplaces like Amazon, Flipkart, or your own Shopify store.

The beauty of imitation jewellery wholesale is that it fits businesses of all sizes and types.

Types of Imitation Jewellery You Can Buy in Wholesale

• Necklace Sets – Chokers, kundan, meenakari, temple sets

• Earrings – Jhumkas, studs, danglers, chandbalis

• Bracelets & Bangles – Kada, antique, stone-studded

• Rings – Adjustable rings, oxidized rings, gemstone styles

• Anklets & Toe Rings – Everyday wear & bridal styles

• Hair Accessories – Maang tikkas, matha pattis, hair chains

With imitation jewellery wholesale, you can target different demographics—college-goers, brides, working women, and fashion influencers.

Top Benefits of Choosing Imitation Jewellery Wholesale

• High-Profit Margins: Retail prices are often 2x–4x of the cost price.

• Trendy Inventory: Keep your collections fresh and season-appropriate.

• Lightweight Shipping: Easier and cheaper logistics, especially for international orders.

• Minimal Risk: In case of unsold inventory, markdown losses are manageable.

• Great Gifting Option: Especially during festive seasons and weddings.

The scalability and demand for imitation jewellery wholesale make it ideal for long-term business sustainability.

Where to Buy Imitation Jewellery Wholesale in India

India has many iconic markets and cities known for jewelry manufacturing and wholesale supply:

• Mumbai – Zaveri Bazaar

• Delhi – Karol Bagh, Sadar Bazaar

• Jaipur – Johari Bazaar (famous for kundan & meenakari work)

• Kolkata – Burrabazar

• Hyderabad – Laad Bazaar

Or choose online platforms like Jewellery Hat, which offers worldwide shipping, high-quality imitation jewellery, lifetime polishing warranty, and luxurious gift packaging.

Imitation Jewellery Wholesale Pricing

Here’s a price range to give you perspective:

• Earrings – ₹15 to ₹100

• Necklaces – ₹70 to ₹500

• Rings – ₹10 to ₹60

• Bracelets – ₹30 to ₹200

• Complete Sets – ₹150 to ₹800

Prices vary depending on design intricacy, material quality, and MOQ.

Tips to Succeed in Imitation Jewellery Wholesale Business

1. Study Your Audience – Know whether you're targeting wedding wear, office wear, or everyday fashion.

2. Update Inventory Regularly – Introduce new styles every 15–30 days.

3. Use Social Media – Instagram reels, influencer collaborations, and WhatsApp catalogs work like magic.

4. Offer Great Packaging – This creates a memorable unboxing experience.

5. Diversify Channels – Sell via your website, marketplaces, offline stores, and exhibitions.

With consistent effort and a customer-first approach, your imitation jewellery wholesale business can thrive in no time.

Why Choose Jewellery Hat for Imitation Jewellery Wholesale?

• Largest Variety – From dainty chains to heavy bridal chokers.

• Premium Quality – Stainless steel, water-resistant, anti-tarnish.

• Gift-Ready Packaging – Loved by customers and suitable for resale.

• Lifetime Warranty on Polishing – Unique value-added service.

• Pan India & Worldwide Shipping – Grow your business globally.

Jewellery Hat makes imitation jewellery wholesale simpler, faster, and profitable.

Top Trends in Imitation Jewellery for 2025

• Minimalist Pendant Sets

• Bold Hoops with Antique Finish

• Rose Gold and Silver Dual-Plated Styles

• Layered Necklaces & Stackable Rings

• Evil Eye and Zodiac Themes

FAQs on Imitation Jewellery Wholesale

1. What is the minimum order value for wholesale?

   • Orders usually start at ₹5,000 or more.

2. Are the pieces anti-tarnish?

   • Yes, all items from Jewellery Hat are anti-tarnish and long-lasting.

3. Can I sell these on Amazon or Flipkart?

   • Yes, the quality and packaging are marketplace-friendly.

4. Do you offer COD for bulk orders?

   • Prepaid orders are preferred for wholesale. COD is available on a case-by-case basis.

5. Can I get my logo printed on the packaging?

   • Yes, we offer custom branding options.

6. What’s your return or exchange policy?

   • Exchanges are possible in case of transit damage. All claims must be made within 3 days.

7. How often are new designs added?

   • Weekly.

8. Do you supply internationally?

   • Yes, Jewellery Hat ships globally.

9. What if a product is out of stock after ordering?

   • You’ll be contacted immediately for replacement options or refunds.

10. Do you have a reseller program?

    • Yes, we offer exclusive deals for regular bulk buyers.

(10 more FAQs can be added as needed.)

Final Thoughts

The world of imitation jewellery wholesale is thriving—and now is the perfect time to get in. With its low investment barrier, high ROI, and constantly evolving fashion trends, imitation jewelry is a safe and stylish bet.

Whether you're planning to launch an online store or expand your retail outlet, partnering with trusted suppliers like Jewellery Hat gives you a competitive edge. Leverage beautiful packaging, worldwide shipping, and a wide design range to capture the hearts of customers everywhere.

Start your wholesale journey today with Jewellery Hat—the fastest-growing jewellery brand in India!

Wholesale Contact - 8077463577